EXPERIENCE THE ALCHEMY OF SENSES.

Baccarat Rouge 540 is the result of the encounter between two symbols of excellence, the combined magic of Nature and Man transforming raw materials into a sensory element.

WE WERE ONBOARDED BY MAISON FRANCIS KURKDJIAN TO ILLUSTRATE THE NARRATIVE ON DIGITAL. THROUGH A SIMPLE AND SEAMLESS EXPERIENCE WE INVITED VISITORS TO Feel the heat of the alchemy rising, through A VIBRANT visual progression, REVEALING the Baccarat Rouge AT 540°.